Wednesday, January 14, 2009

Career Advice for Advertisers

There's a banner ad for that says "how do i become......" and then has all these cartoon people with job titles under them. Strangely, they are all doing yoga poses. "Yoga instructor" is not an option - it leans more towards medical transcription and billing.

I am deeply confused. What does it mean? Will i be more relaxed once i have a career path? Should i do yoga before clicking the ad? WHAT DOES IT MEAN???

Who designed the ad? What were they thinking? Don't they know that every little part of your ad needs to relate back to what you're selling?

Where's the beef?
Mikey likes it!
Those stupid Budweiser frogs.
The Oscar Meyer song.

I'd understand the yoga in a laxative ad. But medical transcription? Auto body tech?

I just don't get it.

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